Juicebox is proud to join the groundbreaking Sanur Special Economic Zone project, shaping Bali’s future as a world-class wellness and tourism destination through innovative design, technology, and marketing solutions.
Located on the former 41.6 hectares of the iconic Grand Inna Bali Beach Hotel and Golf Course, Sanur SEZ—known as The Sanur—is a groundbreaking initiative granted by the Ministry of State-Owned Enterprises (SOE) to elevate Indonesia’s health and tourism sectors. With cutting-edge facilities including the Bali International Hospital, five-star accommodations, botanical gardens, a world-class convention center and shopping; The Sanur SEZ embodies innovation, luxury, and sustainability.
Juicebox’s role in this project highlights its expertise in delivering impactful design, technology, and marketing solutions for high-profile projects across the region. This partnership further strengthens Juicebox's reputation as a trusted agency for government, tourism, and economic initiatives in Indonesia.
“Having worked with Bali’s hospitality industry for over a decade, it’s fantastic to see initiatives like the Sanur Special Economic Zone take shape. Following the success of developments like the Icon Mall and other beachfront projects, this new endeavor is elevating the quality of tourism offerings in Sanur and is a first for Indonesia. The Sanur SEZ also delivers significant benefits for domestic travelers and local communities, enhancing opportunities and experiences for everyone.”
– Tarryn West, Agency Director, Juicebox
Sustainability and Future-Forward Vision
The Sanur SEZ is a net-zero carbon initiative committed to sustainability. The zone will exclusively permit electric vehicles and prioritize environmentally friendly practices, making it a benchmark for green development in the region.
A Game-Changer for Indonesia’s Economy
The Sanur SEZ aims to position Bali as a leading destination for medical and wellness tourism, addressing the needs of both domestic and international patients. By offering streamlined permits for foreign health practitioners, advanced medical technologies, international-standard laboratory testing, and comprehensive patient support services, the SEZ is designed to attract high-value investments and boost Indonesia’s economy.
The Sanur is projected to welcome 140,000 patients annually, generating significant revenue and saving Rp86 trillion (US$5.5 billion) in outbound medical expenses.
The project is expected to attract Rp15 - Rp20 trillion (US$1.27 billion) in investments and contribute an estimated Rp80.7 trillion (US$5.16 billion) to the national GDP by 2045.
Equipped with state-of-the-art medical facilities, the SEZ aims to retain patients who previously sought treatment overseas, offering certified international medicines, high-tech health equipment, and world-class services.
