The Yellow Brick Road Gallery

A Digital Showcase for Emerging Artists

Overview

Client The Yellow Brick Road Gallery

Year 2018

Scope of Work Social Media Strategy | UX Design | Web Development

Location Indonesia

The Yellow Brick Road Gallery is dedicated to promoting under-discovered artists in Bali and Indonesia, bringing their exceptional work to a global audience.

Our team collaborated closely with the gallery to design and develop a website that offers an immersive and seamless viewing experience across all devices, allowing visitors to fully engage with the captivating world of art.

Timeless UX design

Despite being built almost six years ago, the website remains visually timeless. By integrating the gallery’s brand elements with intuitive design and subtle micro-interactions, we created a dynamic online presence that reflects the gallery’s artistic vision.

The site not only highlights the stunning artwork but also shines a spotlight on the talented artists behind each piece, fostering a deeper connection between art lovers and the creators.

Targeted social media
campaigns

In addition to the website, we crafted a custom, on-brand themed social media feed that perfectly captures the gallery’s artistic philosophy.

This visually cohesive feed was designed to maintain engagement with a limited image stock, ensuring the gallery’s social presence remained as striking as their physical exhibitions. Each post is a visual extension of the gallery’s brand, offering followers a curated glimpse into the unique world of the Yellow Brick Road Gallery.

Connect with a
broader audience

By blending innovative web design with thoughtful digital marketing, we helped The Yellow Brick Road Gallery extend its reach, connecting with a broader audience and sharing the brilliance of emerging artists with the world.