Nothing is more annoying to users than a website that takes too long to load. In the fast-paced modern world, nobody wants to wait more than 3 seconds for a single element to appear on screen.
The irony is that some of the websites with advanced graphic design have this kind of problem. Animations, high-resolution images, video embeds and layers upon layers of content hidden with unoptimized Javascript and CSS libraries can result in a heavy-to-load website.
In this article, we’ll give you several reasons why your website takes too long to load, and what you can do about it.
1. Unoptimized Images
Not all images need to be of high-resolution, unless your business demands that your website visitors see the images in their best possible quality, for example in a photography portfolio website.
Even if that is the case, not every page needs to have high-resolution images. In an image gallery that showcases all the images, you could simply introduce thumbnails that each link to a particular curation page where you display the original image.
In general, high-resolution images will load slower, but this is not dependent on the value of its resolution. A 1920px image can be bigger than 1MB — this is already an unacceptable size for a website image. However, the same image quality can take only 300KB or less (recommended for most websites).
2. Too Much Javascript Code
Websites that are more open to experimental or “cutting-edge” designs suffer the most, since they tend to test the limits of how Javascript libraries can function in a website.
However, this issue can also be found even in a regular website with just enough animations.
The problem isn’t in having the Javascript animations. Two websites with identical animations can load with varying speeds. This depends not on the Javascript code being used, but the codes that are not used.
Developers who haphazardly download Javascript libraries only to use a very small part of its functionality can make the website load unnecessarily slow. This is because the browser has to load the useful codes along with other parts of code that will never be used. A good developer will prune out code and include only what is necessary. If you need a website that has a clean code with a seamless animation, let our website development team assist you.
3. The Website Is Not Built For Slower Connections
Some developers who develop websites for clients in countries with high-speed internet can be unaware of the limited internet speeds in other countries.
A good developer will try to optimize for slow connection speeds.
However, if this is not anymore possible for even lower connection speed, the developer will optimize the website for the minimum bandwidth speed that the target audience is likely to use. The developer must also consider the speed of the Internet through mobile devices using mobile data, and ensuring that the amount of data to be loaded will not drain the user’s data package.
Mobile users typically demand higher speeds and lighter data loading. This is achievable with programming the website to detect the screen size, which then loads only selected elements and Javascript functionality.
Is Your Website Slow?
In conclusion, the loading speed of your website plays a crucial role in providing a positive user experience and impacting your overall online success. If your website takes too long to load, it can lead to high bounce rates, lower conversions, and a loss of potential customers.
At Juicebox Management, we understand the importance of a fast-loading website and offer comprehensive website optimization services to enhance your site’s performance. Our digital marketing agency specializes in improving website speed, user experience, and overall online performance. Contact us today to ensure your website loads quickly, engages visitors, and drives better results for your business.
