Xynexis
Overview
Xynexis International is a cybersecurity assurance company that strives to provide world-class cybersecurity services to its clients while fostering the growth of the cybersecurity industry in Indonesia and showcasing local talent.
Taking this theme as a strong point in the brand, we helped modernize their digital identity.
Visualizing the Xynexis brand
We began by creating a set of core Brand Guidelines, aligning their vision with a clear brand message and identity.
To create a more dynamic and visually appealing brand identity,
We utilized gradient color transitions in the iconography, allowing for a smoother and more fluid visual experience. The use of gradient colors also helped to convey a sense of innovation, sophistication, and modernity, while remaining in line with the company’s focus on cybersecurity.
Visual style
Visually, we focussed on combining natural, organic shapes with complex illustrations to represent computer technology.
We incorporated 3D elements into the website to add depth and dimensionality to the brand’s visual identity. This helped to create a more immersive experience for the user, further emphasizing the brand’s focus on technology and innovation.
These guidelines were then implemented across online and offline media, including three websites, an email template, and corporate stationery designs.
Our team is proud to have helped Xynexis International achieve a modern and professional digital identity, while also highlighting Indonesia’s cybersecurity industry and talent.
Project Credits
- Brand Identity
- Copywriting
- Graphic Design
- UI/UX Design
- Website Development
- Campaign Strategy