A hashtag refers to a phrase or word that is preceded by the hash sign and is used to identify a topic or keyword. Hashtags have been adopted across different platforms because of how they have revolutionized information sharing and agenda setting. In fact, the use of hashtags is common to the extent that they have gone been beyond their original purpose including on Google Plus.
So just how do a Hashtag Work on Google Plus?
No Limit
Google Plus does not have a limit on how many hashtag you can have on your posts. This means that you can have more than one thereby being able to get a conversation started or even keep it going.
Greater Exposure
Google Plus hashtags are a good medium for casting your net wide by increasing the reach of your message/agenda because even people that are outside your extended circles will see the message.
Certain hashtags do not work
Hashtags that are specific, for instance those relating to events, locations and games, do not produce the desired results on Google Plus as is the case on Instagram and Twitter.
Hashtag results ranking
The popularity of Google Plus hashtags determines their ranking, and they can significantly impact search engine results, sometimes overshadowing your primary search term.
In conclusion, leveraging hashtags on Google Plus provides an excellent opportunity for enhanced exposure. If you’re uncertain about how to effectively utilize them, reach out to Juicebox, a trusted digital marketing agency. Our experts can guide you through the process. Contact us today for expert assistance!